Publications
The articles address quality management in the communications industry and reflective professional development.
Journal articles
Both articles were written as part of the doctoral research (external link) for the Doctor of Business Administration and published in the Journal of interdisciplinary economic research (ZIFP), Allensbach University, Konstanz.
- 01
Quality Management in the Communications Industry: A Literature Review (external link)
In brief
A review of empirical studies on quality management, read against the criteria of EFQM and ISO 9001. From them it builds a causal model for communications agencies that connects leadership, people, processes and partners with the value delivered to clients and to society.
Written as part of the doctoral research (Doctor of Business Administration).
Published in: Journal of Interdisciplinary Economic Research (ZIFP), issue 2/2015, pp. 4–22, Allensbach University, Konstanz.
Citation Dr. Florian Bresler (2015). Quality Management in the Communications Industry: A Literature Review. Journal of Interdisciplinary Economic Research (ZIFP), issue 2/2015, pp. 4–22.
- 02
Reflective professional development (external link)
In brief
How does professional learning actually move forward? The article pairs a review of learning theories with a reflection on the doctoral work itself and finds that development comes in bursts, as research aims and results keep reshaping one another.
Written as part of the doctoral research (Doctor of Business Administration).
Published in: Journal of Interdisciplinary Economic Research (ZIFP), issue 1/2016, pp. 56–65, Allensbach University, Konstanz.
Citation Dr. Florian Bresler (2016). Reflective professional development. Journal of Interdisciplinary Economic Research (ZIFP), issue 1/2016, pp. 56–65.